I’m Finally Taking My Own Advice
December 10th, 2011 // 1:58 am @ admin
This website has been online since July of 2005 and if you are returning to see my previous content - well, sorry; it’s gone.
I finally realized that I had spent too much time in an industry that was rewarding me financially but had zero return in just about every other aspect of my life. I kept hanging on because the money was good – and getting better – but there comes a time when everyone just has to follow their heart or risk lying in their death bed with constant thoughts of “I wish I had”.
So, here is my new beginning. The previous 9 years of blog posts about my “other business” have been erased; never to be recovered. If you was previously following my posts, now is the time to ask yourself “why?” If you was following because of the content – well, again, it’s gone and I will not re-visit the subject matter. However, if you followed because you thought it was worthwhile, then you might want to stick around to find out about my other “other business.” No – it’s not a typo.
Category : Blog
Local Search Marketing
May 10th, 2011 // 4:56 pm @ admin
Category : Blog
Call-In Talk Shows
December 12th, 2010 // 10:56 pm @ admin
I host the “Internet Marketing Workshop” - an internet-based call-in talk show on the first Tuesday of every month from 6:30 P.M. – 7:30 P.M CST. The talk-show is live on the internet and is also recorded for those that are unable to make the live broadcast.
Each talk show is an hour of education. I enjoy taking calls from listeners throughout the United States. We discuss internet marketing techniques for small business owners and individuals interested in building any type of online business.
The talk-show is informal and down-to-earth and I try to give good information to callers in order to help them with their internet marketing efforts. ”Internet Marketing Workshop” gives listeners the opportunity to ask about the steps and techniques I use for my own very successful do-it-yourself internet marketing.
Call in and participate – or just listen in. I would love to talk with you about your business internet marketing issues and concerns. Join us on the first Tuesday of every month at 6:30 PM Central Time!
All shows are recorded and published on iTunes and are available as a free podcast subscription or individually .
To find the podcasts: Go to www.iTunes.com and search for Terry Platt or Internet Marketing Workshop.
Category : Walking The Walk
Click Click Kaching™
December 3rd, 2010 // 6:36 pm @ admin
Click Click Kaching ™ is my system of generating income through clicks – affiliate programs and more. This system changes as the internet changes, as affilitate programs change and as search engine algorithms change. The basics for Click Click Kaching™ were developed over years of experimentation and discovery and the fine tuning is on-going.
www.ClickClichKaching.com is my membership site for anyone interested in building and maintaining income producing websites. In depth information and instructions on generation income with affiliate programs, speciality websites and more.
Click Click Kaching™ is a trademark of Gulf Thunder Corporation.
Category : Walking The Walk
Local Search
December 3rd, 2010 // 4:58 pm @ admin
Search Clusters™
Search Clusters are local search magnets – they are the culmination of my years of tinkering to find out what works – what makes money on the internet.
Bear with me while I explain what Search Clusters™ are all about and why you need to participate in one. This is important to your business so do the best you can to read to the end.
You’ve seen it; or heard about it. You’ve probably experienced it:
“The internet drove us apart. We no longer write personal letters and seldom make phone calls. Everything now is e-mail and text messages. Sure, we now can communicate with someone in another country quicker than we can walk next door to visit our neighbors. We are now less personal and less personable.”
Well, believe it or not, that statement is old news – and no longer true. Ironically, the internet is now drawing us back together. You’ve heard of Twitter? Facebook? Sure you have; even if you don’t fully understand them or what they’re all about. In a nutshell, they are clubs – big clubs, or meeting spots. Whatever label you put on them, they represent a grouping of people. These things are hot, hot, hot and they have really gotten the attention of the big internet players. Players like Google, Microsoft and others. Oops. They kind of got taken by surprise and now they are working around the clock to change their way of doing business in order to “fit in”.
Purple Watermelon Seeds
You see, for years and years the big boys – Google, Microsoft, etc., had their search engines running night and day to visit and record every web site on the internet. The search engines understood the content of the sites, sort of, and when someone searched for something on the internet, the search engines returned the best qualified information from the recorded information it had gathered. While all of the search engines were visiting and recording everything, some people began to analyze what it took to make the search engines happy. An entire industry known as SEO, Search Engine Optimization, took hold. As is always the case, plenty of unethical people became pretty proficient in SEO techniques too.
Here’s an example. Let’s say you are looking for “purple watermelon seeds”. A less than ethical guy wants to sell you a seedless squash. On his site, he states “sorry, I don’t have any purple watermelon seeds but while you are here can I interest you in these seedless squash plants. Well, the search engines sent you there because the site plainly had “purple watermelon seeds” on it. The Search Engine was deceived. Deception at it’s easiest.
Authorities and Citations
So, what’s changed? Search engines now see these groups of people at Twitter, Facebook, LinkedIn and other sites talking amongst themselves about every topic under the sun. People at these sites are asking questions, getting referrals and basically getting word of mouth recommendations and criticisms. Wow!
These groups have become a gold mine of information for the search engines. All the recent changes in the search engines, such as instant search on Google, were made because of these groups. The search engines are now looking for “authorities” and “citations”.
What is an authority? It is a site, or cluster of sites, with a lot of activity concerning a particular product, person, service or whatever.
What is a citation? A citation is a “word of mouth” statement – good or bad – spoken or written by one that’s been there or done that.
Search engines are now less likely to be deceived. Why? Because they are looking for the authorities and seeing what they have to say about the matter – the citation.
I have been creating authorities for years – before it even had a name; before I recognized it for what it was. I have been turning clients into experts for years – even before it was christened with the name “citations”. A close examination of what I was doing – the process and implementation of my ideas – revealed that it was unique. Unique enough that I have applied for a patent. A patent on the unique combination of common processes – my way of doing things; a utility patent.
I am in the business of creating authorities – groups of sites where people are asking questions, getting referrals and communicating around a common theme.
Category : Walking The Walk
Manta
December 3rd, 2010 // 11:08 am @ admin
What is Manta?
Manta is the largest free source of information on small companies–offering data on more than 60 million firms worldwide. Manta enables business professionals to promote their companies, sell faster and make business connections.
Manta visitors can view company details such as company name, address, number of employees, estimated annual sales and more.
At Manta, our goal is to help our members find the information they need in the easiest way possible and to help them use that information to build business, make sales, market their companies and more.
In addition to accessing detailed company information, Manta members also can:
Update their company profile or add their company to Manta. (Get details.)
Connect to other Manta members to build business relationships.
Find sales prospects and partners.
Create and store lists and pipeline reports.
Get great tips and advice in our series of email newsletters.
Find thousands of market research reports.
And more.
Manta is reshaping the way small and mid-size businesses operate. Our core users are professionals–including business owners, senior executives, sales representatives and analysts–who need easy access to this kind of information.
Founded in 2005, Manta is based in Columbus, Ohio.
Category : Free Publicity
Buzz Mechanics™
November 24th, 2010 // 12:53 am @ admin
Buzz Mechanics™ is a membership site with specialized content for those wanting to create “buzz”. Create buzz for you, your business, or whatever you desire.
Buzz Mechanics™ offers my e-book that contains all of my techniques, go-to-sites, educational material,etc. – everything you need to create buzz. Purchase the e-book alone, join the site, or do both. Site membership includes a Question & Answer feature giving members access to Terry’s answers to a multitude of buzz questions.
A Do-It-Yourself Internet Marketing Course.
Category : Walking The Walk
Internet Countermeasures™
November 24th, 2010 // 12:45 am @ admin
Internet Countermeasures™
Subscriptions closed until further notice.
Internet Countermeasures is my newsletter consisting entirely of information for those interested in online reputation management and website hardening.
The Internet Countermeasures ™ e-book is a compilation of the information articles I have posted to the site as well as a comprehensive action plan describing exactly how one should prepare for the inevitable attack.
I define Internet Countermeasures™ as follows:
Action, device, procedure, technique, or other measure that discourages attack or reduces the damage of attack. Identify specific threats and vulnerabilities in order to implement sophisticated techniques and activities to serve in the capacity of defense and offense.
Internet Countermeasures™ is presently not accepting new subscriptions.
Category : Walking The Walk
Web Entrepreneur™
November 22nd, 2010 // 11:54 pm @ admin
The techniques have evolved over the last ten years into killer tools. They continue to make money for me and they will do the same for you.
Got a great idea? Join me at Web Entrepreneur
Category : Walking The Walk
Click Coach™
November 22nd, 2010 // 9:23 am @ admin
Residual income websites. Mini-clusters. Search engine design.
Category : Walking The Walk
E-Books
November 22nd, 2010 // 9:20 am @ admin
Copy writing. Copy editing. Design, promotion, sales.
Category : Walking The Walk
Search Clusters ™
November 22nd, 2010 // 2:30 am @ admin
This simple process became so obvious to me after 100 or so websites that I took it for granted and thought it was just too obvious to be a unique process. I was wrong and now I am applying for a utility patent. The majority of techniques I use for clients and teach to students use design principals from My Search Cluster invention.
Category : Walking The Walk